Myths of SEO / SEM.
# Stuffing medical billing Keywords in Metatags and Content:
Most of the webdesigners think that stuffing medical billing keywords in the metatags gives better ranking in the search Engine listings. But it is false as the search engines penalize this act. Moreover the medical billing keywords should be sprinkled in the metatags with a decent Keyword Density and proximity in the content that should inturn make sense for the visitors to understand as what the medical billing website all about.
#Promoting a medical billing website is not a hard task:
Most of the webmasters assume that promoting a site through advertising in the PPC campaigns is a easy task but there is a lot of professional work involved to complete such campaigns succesfully in the advertising programs offered by major players such as Google ADWORDS, Yahoo SEARCH MARKETING, MSN PPC, Rediff PPC and so on.
#Submission in FFA (Free For All):
Most of the webmasters fall in this trap of some sites offering submissions in many searchengines and sirectories for free that will get back links to the sites. But with this kind of submissions will cause more harm that good to the medical billing websites seeking backlinks. So, submitting manually is the better option.
#Submitting the medical billing website in 1000s of searchengines:
Submitting the medical billing website in number of searchengines will not be enough to rank in the listings.
#RSS feeds is a tedious work that do not drive traffic:
In fact incorporating RSS feeds in the medical billing websites is a tedious work but it drives a lot of traffic from visitors who subscribe the feed.
