Wednesday, October 18, 2006

While Optimizing a Website consider to check following factors:

  1. Title of web page
  2. Keyword density and proximity (Closeness)
  3. Header(H1,H2 Etc) Tags
  4. ALT Tags
  5. Number of Back Links
  6. Anchor Text
  7. PR of Back Links
  8. Keyword in Domain Name
  9. Domain Booking Date
  10. Domain Expiry Dates
  11. Log File analysis
  12. Visitor Trends on web site
  13. Location of business
  14. Meta Tags
  15. RSS Feeds
  16. Updation of web page
  17. Navigation of the web site
  18. Static and Dynamic
  19. IP Address whether static or Dynamically assigned
  20. Downloading time
  21. Connection Speed from where we are shooting the search query
  22. Previous search history
  23. Adwords Advertiser Adsense enabled site or not
  24. Number of outgoing link
  25. Subscribed to other Google Service like (Sitemap, Analytics, Google Base)
  26. Redirection Method (If Used)
  27. Robots.txt file is available or not
  28. Directory structure of server
  29. Any incoming link from blog
  30. Protocol is HTTP or HTTPS
  31. Logical Calculation (Related to the keywords)
  32. Size of the Image
  33. Acceleration of link popularity
  34. Site Up Time
  35. Font Size of the keyword
  36. Domain Name Category (.com, .edu or .org)
  37. Domain Name Length
  38. W3C Validation
  39. CSS Used or Not, Script is internal or External
  40. Out Going Links, Internal Link exchange and between the group of sites if any
  41. Used the URL in Google Talk or Not
  42. Product Based or Service Based website
  43. Can do the shopping online on the website or not
  44. Language
  45. Document type of the page
  46. Flash Content on the website
  47. Quality of the content
  48. Spelling Mistakes
  49. Stopping words like if, or, and, for etc

More tips from the SEW